Ultimate Plant Trailers brings custom expertise to Roads & Civil Works Expo

After a successful experience exhibiting at the International Truck, Trailer & Equipment Show in 2014, custom trailer manufacturer Ultimate Plant Trailers (UPT), were quick to sign up for this year’s instalment of the show.

UPT manufactures custom-built plant and tag trailers for clients nationwide. From concept to design, the UPT team works with its customers to build a trailer that suits their needs. The opportunity to engage with its target customer base at one major national transport industry event was too good to miss.

“We were at the truck show in 2014 and we had a great experience from that. It’s good to get out there and talk to so many people in one place,” explains UPT’s Director Matt Kayler-Thomson.

Mr. Kayler-Thomson says the only thing missing from the 2014 show was the inclusion of dedicated road construction and civil aspect, something this year’s event has catered for. As such, the inclusion of the Roads & Civil Works Expo has been a particular draw card for the Victoria-based business.

For UPT the show will provide some key opportunities to talk to and learn form its target market.

“We definitely want to engage with local councils and the larger organisations that use our products,” he says. “It’s also a good opportunity to see what else is out there in the market and what can even be used in our own business.

“We get great feedback from out customers and we’ve got a long production list, but this is all about engaging with our market, talking to them and getting our products out there,” says Mr. Kayler-Thomson.

UPT will showcase one of its tri axle trailers at the event to give attendees the chance to see the manufacturer’s unique products up close and in person. “We want people to touch and feel the finished product and see what a custom-built trailer looks like,” he says.

“People coming to the show can head to our stand for a chat or just to say ‘hi’ and we’ll be able to answer any questions about our transport equipment.”

Head to stand ROT11 at the 2016 International Truck, Trailer & Equipment Show to find out how UPT can meet your custom trailer needs.